My Story

At this point in my career, I'm finally doing well. I've written dozens of books (here's some, and here's some more), I've spoken at hundreds of conferences, and I've written millions of words' worth of magazine articles and columns. It's probably safe to say that I've helped thousands of people change their lives by amping up their careers.

But it wasn't always like that.

Back in 2003, I was still just bouncing from thing to thing. Whatever job seemed to offer a higher salary than the last one, or a nicer-sounding job title. 

Heck, I wasn’t even making decisions about what books I wrote – I was just taking whatever my publisher offered me. I was like a passenger on a bus: sometimes, the bus went to good places. Sometimes, not so much. I had no way of knowing, because I was just… drifting.

That wasn’t good for me, or for my family. I knew I needed to do better for them, if not for myself.

So I made some changes.

Instead of just accepting what society told me was “success” (bigger paycheck!), I actually thought about what success meant to me and my family. We actually wrote it down. And we wrote down the things we wouldn’t compromise on: the values that made us us

I then developed a system that let me plan out, in just a few minutes a week, what steps I’d be taking to reach that success. That system held me accountable to myself, and so while there were always those weeks where nothing went right, I could at least acknowledge them and use them to grow.

Along the way, I made a ton of mistakes, and learned a ton of life lessons. In fact, I boiled them all down to nine basic rules that I now try to follow every single day. They’ve been a huge part of me reaching my success.

I also had to convince myself that I was good enough to teach other people – that I didn’t need to be some omniscient expert on all things. So I developed a system to do just that, and it’s probably been the single most important thing in my life. Because now, my successes come mainly from the people that I’ve helped. I stopped looking up the ladder to see what was next, and instead looked behind me to see who might need a hand up. I found myself surrounded by people who were more than happy to give me a push up in return.

(By the way, if you still think you need to be an expert to uplift other people, read this very short story of Mastery – it contains every important lesson I've learned.)

All of that – my systems, my rules for life, and my definitive proof that you don’t need to be an expert to help others – is what Be the Master is all about. 

If you trust it, and just do it, the system works. Not just for me – for hundreds of other people, just like you. 

And you’ve absolutely nothing to lose, because the book is free.

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